Dr. Laura Bishop
Ultraviolette Automotive, an Indian start-up specializing in electric motorcycles, has made its entry into the European market with the launch of the Ultraviolette F77 performance e-bike in Turkey. The F77 was showcased at the Motobike Istanbul 2024 event, held at the K-Rides pavilion, and is set to be exported from the manufacturer’s facility near Bengaluru.
To facilitate its entry into the Turkish market, Ultraviolette has partnered with Kibar Holding’s subsidiary, K-Rides, a leading conglomerate that has recently ventured into the two-wheeler sector. This partnership will oversee the sales and distribution of the F77 in Turkey. Potential buyers and stakeholders are invited to explore the flagship offering firsthand.
While Turkey is the first market in Europe to receive the Ultraviolette F77, the company is expected to announce new markets in the near future. This strategic move aligns with Ultraviolette’s plan to expand its presence in Europe after its announcement at EICMA 2023. Deliveries in Europe are slated to begin in the second quarter of 2024.
The Ultraviolette F77 boasts impressive specifications. It is equipped with a 30 kW (40 bhp) PMS electric motor generating 100 Nm of torque, propelling the e-bike from 0-60 kmph in just 2.9 seconds and reaching a top speed of 152 kmph. The F77 features a 10.3 kWh battery, offering a claimed range of 307 km on a single charge, making it one of the most powerful and long-lasting electric two-wheelers in the Indian market.
In addition to its performance capabilities, the F77 comes with advanced features such as a 5-inch TFT instrument console with smartphone connectivity, all-LED lighting, rider telematics, 9-axis IMU, and dual-channel ABS. The pricing for the F77 ranges from ₹3.80 lakh for the Original variant to ₹4.55 lakh (ex-showroom) for the Recon variant.
Ultraviolette’s entry into Turkey marks a significant milestone in its global expansion strategy. The company aims to captivate motorcycle enthusiasts in Turkey with the F77’s aviation-inspired design, unparalleled performance, and cutting-edge technology. As Ultraviolette continues to expand its presence in Europe, it is poised to become a key player in the electric motorcycle industry.
The electric motorcycle industry is experiencing significant growth as more consumers and governments around the world prioritize sustainable transportation options. With the launch of the Ultraviolette F77 in Turkey, Ultraviolette Automotive is making its entry into the European market and expanding its global presence.
Ultraviolette’s partnership with K-Rides, a subsidiary of Kibar Holding, will play a crucial role in the sales and distribution of the F77 in Turkey. This collaboration with an established conglomerate that has recently ventured into the two-wheeler sector will help Ultraviolette reach a wider customer base and establish a strong foothold in the Turkish market.
While Turkey is the first European market to receive the F77, Ultraviolette is expected to announce new markets in the near future as part of its expansion plan in Europe. This move highlights the company’s ambition to tap into the growing demand for electric motorcycles across the continent.
The Ultraviolette F77 is packed with impressive specifications and features that set it apart in the Indian market. With its 30 kW (40 bhp) PMS electric motor and 10.3 kWh battery, the F77 offers exceptional performance and a claimed range of 307 km on a single charge. These specifications make it one of the most powerful and long-lasting electric two-wheelers available in India.
In terms of design and technology, the F77 comes equipped with advanced features such as a 5-inch TFT instrument console with smartphone connectivity, all-LED lighting, rider telematics, 9-axis IMU, and dual-channel ABS. These features not only enhance the overall riding experience but also demonstrate Ultraviolette’s commitment to innovation and staying at the forefront of electric vehicle technology.
With its aviation-inspired design, unparalleled performance, and cutting-edge technology, Ultraviolette aims to captivate motorcycle enthusiasts in Turkey and establish a strong brand presence. The company’s entry into the Turkish market marks a significant milestone in its global expansion strategy.
As the electric motorcycle industry continues to evolve and mature, Ultraviolette is well-positioned to become a key player in this space. With its focus on delivering high-performance electric motorcycles, the company is likely to attract a growing customer base that values both sustainability and exhilarating riding experiences.
For more information about Ultraviolette Automotive and its products, you can visit their official website here.
