Gobao Appoints Jack Brandsen as Chief Strategy Officer for European Operations

Gobao has announced the immediate appointment of Jack Brandsen as their new Chief Strategy Officer (CSO) for Europe. In this pivotal role, Brandsen will oversee the strategic initiatives necessary to enhance the company’s footprint in the competitive European e-bike market.

Brandsen emphasizes the need for dependable partnerships in an industry characterized by rapid changes, highlighting Gobao’s commitment to providing unique tailored solutions and fostering sustainable success through innovation and quality. He expressed enthusiasm about his new responsibilities and the potential for Gobao to lead in the e-mobility sector.

With over 15 years in the bicycle industry, Brandsen has a proven track record in establishing brands aligned with e-mobility. His previous experiences include key roles at NuVinci (now Enviolo) and Bafang, and he was instrumental in launching the European division of Okawa Motor Technology in the Netherlands.

Eric Zhang, the president of Gobao Europe, reaffirmed the company’s focused strategy aimed at meeting industry demands and strengthening partner positions in the market. He noted that Brandsen’s extensive experience would significantly benefit Gobao’s ongoing initiatives.

Founded in Guangdong, China, Gobao has made strides in the e-mobility sector since establishing its European subsidiary in Düsseldorf in 2020. The company is dedicated to developing advanced technologies in drive systems and battery solutions, and it recently celebrated the debut of a new e-bike drive system, earning accolades such as the Eurobike Award in its inaugural year.

Enhancing Your E-Bike Experience: Tips, Life Hacks, and Interesting Facts

As the e-mobility sector continues to grow, it is essential for e-bike enthusiasts and potential buyers to stay informed about how to get the most out of their riding experience. With the recent appointment of Jack Brandsen as the new Chief Strategy Officer at Gobao, the focus on innovation and quality in e-bikes is more critical than ever. Here are some tips, life hacks, and interesting facts related to enhancing your e-bike experience.

1. Regular Maintenance is Key
Ensuring your e-bike is in top condition enhances safety and performance. Check the brakes, tires, and battery regularly. Clean the drivetrain and inspect the electrical systems to keep everything running smoothly.

2. Optimize Your Battery Usage
Always charge your e-bike battery fully before heading out. To extend battery life, use pedal assist mode when possible. Avoid letting the battery completely deplete, as this can shorten its lifespan.

3. Customize Your Ride
Many e-bikes allow for customization with accessories such as racks, lights, and fenders. Think about what you need for your rides, whether commuting or recreational, and invest in quality gear to enhance your experience.

4. Know the Local Laws
Understand your local regulations regarding e-bikes, including speed limits and where you can ride. This knowledge will help you avoid potential fines and ensure a safe riding experience.

5. Join a Community
Connect with other e-bike users through online forums or local clubs. Sharing tips and experiences with fellow riders can enhance your knowledge and create a network of support and inspiration.

Interesting Fact: The Rise of E-Bike Popularity
Did you know that sales of e-bikes have skyrocketed over the past few years? In some regions, sales have more than doubled, driven by a growing interest in sustainable transportation. E-bikes are not just a trend; they are becoming a staple in urban mobility.

Life Hack: Use Your E-Bike for Errands
Consider using your e-bike for short trips and errands instead of your car. Not only does this reduce your carbon footprint, but it also saves on fuel costs and provides you with some extra exercise!

6. Take Advantage of Smart Technology
Many modern e-bikes come with smart technology features such as GPS tracking, bike diagnostics, and smartphone connectivity. Familiarize yourself with these tools to enhance your riding experience and ensure your bike is always in optimal condition.

7. Plan Your Routes
Use mapping applications that cater to cyclists to find the best routes for e-biking. Look for bike lanes, scenic paths, or trails for an enjoyable ride that maximizes your e-bike’s capabilities.

To learn more about the evolving e-mobility sector and Gobao’s innovations, visit Gobao. By keeping these tips in mind and staying informed, you can make the most of your e-bike experience and enjoy the freedom and convenience that e-mobility offers.